Zitat
L. Feider, I. Garnefeld, and E. Böhm, “Threatening customers not to return - an effective strategy for online retailers?,” in 44th EMAC Annual Conference 2015, 2015.
Interne Autorenschaft
Weitere Publizierende
Ina Garnefeld, Eva Böhm
Veröffentlichung
Sammelband
Threatening customers not to return - an effective strategy for online retailers? (44th EMAC Annual Conference 2015)
Organisationseinheit
Fachgebiete
Format
Konferenzpaper
L. Feider, I. Garnefeld, and E. Böhm, “Threatening customers not to return - an effective strategy for online retailers?,” in 44th EMAC Annual Conference 2015, 2015.