Quote
A. Faix, "Coordination between Marketing and R&D," in Innovation Success, Frankfurt am Main: PL Academic Research, 2015, pp. 223-240.
Koordination zwischen Marketing und F&E
empirische Analyse auf Basis der Erhebungen des IHK-InnoMonitor 2014
Fast facts
Internal authorship
Publishment
- 2015
Anthology
Innovationserfolg
Organizational unit
Subjects
- Economics in general
Publication format
Anthology contribution (Article)