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Multivariate Analysemethoden im Quantitativen Marketing : Statistische Konzeptionen und empirische Erfahrungsberichte ; Gesamtdokumentation des Forschungsprojektes

Fast facts

  • Further publishers

    Wolfgang Müller

  • Publishment

    • 2005

  • Anthology

    Multivariate Analysemethoden im Quantitativen Marketing : Statistische Konzeptionen und empirische Erfahrungsberichte ; Gesamtdokumentation des Forschungsprojektes

  • Organizational unit

    Business Studies

  • Subjects

    • Economics in general

  • Publication format

    Working paper/research report

Quote

W. Müller, "Multivariate Analysis Methods in Quantitative Marketing: Statistical Concepts and Empirical Reports; Complete Documentation of the Research Project," 2005.

Content

This research project is classified as quantitative marketing research.

Keywords

QuantitativeMarketing

Notes and references

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