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Olbrich, Rainer & Lindenbeck, Benedikt 2016. Targeting direct marketing campaigns with a view to continuous obligations. 23rd Recent Advances in Retailing & Services Science Conference.
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Rainer Olbrich
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Olbrich, Rainer & Lindenbeck, Benedikt 2016. Targeting direct marketing campaigns with a view to continuous obligations. 23rd Recent Advances in Retailing & Services Science Conference.