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Bachelor International Business 8 Semester

Fast facts

  • Department

    Wirtschaft

  • Stand/version

    2012

  • Standard period of study (semester)

    8

  • ECTS

    240

Study plan

1. Semester2. Semester3. Semester4. Semester5. Semester6. Semester7. Semester8. Semester

Business Skills & Competencies

  • PF
  • 4SWS
  • 5ECTS

English Business Communication II

  • PF
  • 4SWS
  • 5ECTS

Volkswirtschaftslehre

  • PF
  • 4SWS
  • 5ECTS

Corporate Responsibility

  • PF
  • 3SWS
  • 5ECTS

Auslandssemester

  • PF
  • 0SWS
  • 60ECTS

Compulsory elective modules (2)

Praxissemester (inklusive Report)

  • PF
  • 0SWS
  • 60ECTS

General Management (advanced topics)

  • PF
  • 6SWS
  • 9ECTS

Einführung in die Wirtschaftswissenschaften

  • PF
  • 4SWS
  • 5ECTS

Grundlagen der Unternehmensführung

  • PF
  • 6SWS
  • 8ECTS

Compulsory elective modules (37)

Intercultural Management

  • PF
  • 4SWS
  • 6ECTS

Compulsory elective modules (24)

Thesis mit zugehörigem Kolloquium

  • N/A
  • 0SWS
  • 14ECTS

English Business Communication I

  • PF
  • 4SWS
  • 5ECTS

Internes Rechnungswesen & Inv. & Finanz.

  • PF
  • 4SWS
  • 5ECTS

Intercultural Management

  • PF
  • 4SWS
  • 6ECTS

Externes Rechnungswesen

  • PF
  • 4SWS
  • 5ECTS

Marketing

  • PF
  • 4SWS
  • 5ECTS

Managing Cross Border Projects

  • PF
  • 4SWS
  • 6ECTS

Mentoring, Studienstandsgespräch

  • PF
  • 0SWS
  • 1ECTS

Rechnungswesen II

  • PF
  • 4SWS
  • 5ECTS

Compulsory elective modules (26)

Module 1. bis 4. Semester

  • PF
  • 0SWS
  • 120ECTS

Recht

  • PF
  • 4SWS
  • 5ECTS

Module 8. Semester

  • PF
  • 0SWS
  • 16ECTS

Rechtliche Rahmenbedingungen

  • PF
  • 4SWS
  • 5ECTS

Wirtschaftsmathematik

  • PF
  • 4SWS
  • 5ECTS

Supply Chain Management

  • PF
  • 4SWS
  • 5ECTS

Wirtschaftsstatistik

  • PF
  • 4SWS
  • 6ECTS

Supply Chain Management & Marketing

  • PF
  • 6SWS
  • 8ECTS

Compulsory elective modules (2)

Compulsory elective modules (3)

    • Compulsory elective modules 5. Semester

    • Compulsory elective modules 8. Semester

Module overview

1. Semester of study

Business Skills & Competencies
  • PF
  • 4 SWS
  • 5 ECTS

  • Number

    99020

  • Language(s)

    de

  • Duration (semester)

    1

Einführung in die Wirtschaftswissenschaften
  • PF
  • 4 SWS
  • 5 ECTS

  • Number

    99010

  • Language(s)

    de

  • Duration (semester)

    1

English Business Communication I
  • PF
  • 4 SWS
  • 5 ECTS

  • Number

    99220

  • Language(s)

    de

  • Duration (semester)

    1

Externes Rechnungswesen
  • PF
  • 4 SWS
  • 5 ECTS

  • Number

    99100

  • Language(s)

    de

  • Duration (semester)

    1

Mentoring, Studienstandsgespräch
  • PF
  • 0 SWS
  • 1 ECTS

  • Number

    99320

  • Language(s)

    de

  • Duration (semester)

    1

Module 1. bis 4. Semester
  • PF
  • 0 SWS
  • 120 ECTS

  • Number

    99340

  • Duration (semester)

    1

Module 8. Semester
  • PF
  • 0 SWS
  • 16 ECTS

  • Number

    99360

  • Duration (semester)

    1

Wirtschaftsmathematik
  • PF
  • 4 SWS
  • 5 ECTS

  • Number

    99030

  • Language(s)

    de

  • Duration (semester)

    1

Wirtschaftsstatistik
  • PF
  • 4 SWS
  • 6 ECTS

  • Number

    99040

  • Language(s)

    de

  • Duration (semester)

    1

Español de los Negocios 1, C1
  • WP
  • 0 SWS
  • 5 ECTS

  • Number

    992540

  • Language(s)

    spa

  • Duration (semester)

    1

Français des Affaires I, C1
  • WP
  • 0 SWS
  • 5 ECTS

  • Number

    992570

  • Language(s)

    fr

  • Duration (semester)

    1

2. Semester of study

English Business Communication II
  • PF
  • 4 SWS
  • 5 ECTS

  • Number

    99230

  • Language(s)

    de

  • Duration (semester)

    1

Grundlagen der Unternehmensführung
  • PF
  • 6 SWS
  • 8 ECTS

  • Number

    99080

  • Language(s)

    de

  • Duration (semester)

    1

Internes Rechnungswesen & Inv. & Finanz.
  • PF
  • 4 SWS
  • 5 ECTS

  • Number

    99110

  • Language(s)

    de

  • Duration (semester)

    1

Marketing
  • PF
  • 4 SWS
  • 5 ECTS

  • Number

    90050

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h

Learning outcomes/competences

Students know the basic concepts of corporate goods management and the SCM elements of procurement, production, distribution, logistics and the circular economy, can classify them and explain them using examples. Understand the concepts of integrative logistics and SCM as cross-company, optimizing cross-sectional functions and practice process-oriented thinking.
You will be able to apply selected solution approaches and methods, particularly from the areas of Determination of requirements, procurement, logistics and production using task sheets and apply them (also in a new context).

Contents

  • Goods, demand and material flows
  • Products and processes
  • Logistics systems
  • Procurement
  • Production
  • Distribution and supply relationships
  • Circular economy
  • SCM concept

Teaching methods

Seminar-style teaching, i.e. PowerPoint-supported dialog-oriented lecture with exercises (method exercises, task sheets, feedback) and practical examples (video etc.).

Participation requirements

Module "Mathematics" should be completed. The "Statistics" module should be taken in parallel.

Forms of examination

Written exam (100 %.)
(Tasks according to exercise sheets, "Terms and examples", TEST questions)

Requirements for the awarding of credit points

Passed module exam

Applicability of the module (in other degree programs)

The module is also offered in a modified form in other study programs.

Importance of the grade for the final grade

2,43 % (5/164,5) x 0,8

Literature

Eichler, Bernd: Supply Chain Management, in : Camphausen, Bernd (Hrsg.),Grundlagen der Betriebswirtschaftslehre, S. 355 – 428, München (Oldenbourg) 2008

Kummer, Sebastian; Oskar Grün, Werner Jammernegg: Grundzüge der Beschaffung, Produktion und Logistik, 2.Aufl., München (Pearson Studium)2009

Werner, Hartmut: Supply Chain Management, Wiesbaden (Gabler) 2007
Zäpfel, Günther: Grundzüge des Produktions- und Logistikmanagement, München / Wien (Oldenbourg) 2000

Rechnungswesen II
  • PF
  • 4 SWS
  • 5 ECTS

  • Number

    90120

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h

Learning outcomes/competences

Students know the basic concepts of corporate goods management and the SCM elements of procurement, production, distribution, logistics and the circular economy, can classify them and explain them using examples. Understand the concepts of integrative logistics and SCM as cross-company, optimizing cross-sectional functions and practice process-oriented thinking.
You will be able to apply selected solution approaches and methods, particularly from the areas of Determination of requirements, procurement, logistics and production using task sheets and apply them (also in a new context).

Contents

  • Goods, demand and material flows
  • Products and processes
  • Logistics systems
  • Procurement
  • Production
  • Distribution and supply relationships
  • Circular economy
  • SCM concept

Teaching methods

Seminar-style teaching, i.e. PowerPoint-supported dialog-oriented lecture with exercises (method exercises, task sheets, feedback) and practical examples (video etc.).

Participation requirements

Module "Mathematics" should be completed. The "Statistics" module should be taken in parallel.

Forms of examination

Written exam (100 %.)
(Tasks according to exercise sheets, "Terms and examples", TEST questions)

Requirements for the awarding of credit points

Passed module exam

Applicability of the module (in other degree programs)

The module is also offered in a modified form in other study programs.

Importance of the grade for the final grade

2,43 % (5/164,5) x 0,8

Literature

Eichler, Bernd: Supply Chain Management, in : Camphausen, Bernd (Hrsg.),Grundlagen der Betriebswirtschaftslehre, S. 355 – 428, München (Oldenbourg) 2008

Kummer, Sebastian; Oskar Grün, Werner Jammernegg: Grundzüge der Beschaffung, Produktion und Logistik, 2.Aufl., München (Pearson Studium)2009

Werner, Hartmut: Supply Chain Management, Wiesbaden (Gabler) 2007
Zäpfel, Günther: Grundzüge des Produktions- und Logistikmanagement, München / Wien (Oldenbourg) 2000

Recht
  • PF
  • 4 SWS
  • 5 ECTS

  • Number

    90330

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h

Learning outcomes/competences

Students have knowledge of contract management (professional competence). They are able to solve simple legal issues with the help of legal methodology (methodological competence). They are able to assess contract law issues and make recommendations for contract law practice on the basis of business management requirements.

Contents

a. Contract management I
  • Meaning of contracts in a business context
  • Basics of contract law using the example of the sales contract
  • Initiation of a contract
  • Conclusion of contract
  • Selected contract contents
  • Contract disruptions and contract termination
The questions are dealt with including the special features of commercial legal transactions
.
b. Contract management II
  • Contract law as a strategic management tool
  • Basic structures of corporate law
  • Contract of employment as an instrument of corporate management

Teaching methods

seminar-based teaching, case-induced learning, etc.

Participation requirements

Formal: none

Content: none

Forms of examination

Written exam (100 %), possibly individual parts as semester-accompanying examination

Requirements for the awarding of credit points

Passed module exam and any exams during the semester

Applicability of the module (in other degree programs)

no

Importance of the grade for the final grade

2,43 % (5/164,5) x 0,8

Literature

Aktuelle Gesetzestexte
a. Aktuelle Wirtschaftsgesetze, Vahlen
b. Arbeitsgesetze, Beck-Texte im dtv

a. Vertragsmanagement I
c. Richter, Vertragsrecht, Vahlen 2009
d. Aunert-Micus u.a., Wirtschaftsprivatrecht, 4. Auflage, Luchterhand 2010
e. Tegen/Reul/Heidinger/Tersteegen, Unternehmensrecht, Vahlen 2009

b. Vertragsmanagement II
a. Klein-Blenkers, Rechtsformen der Unternehmen, C.F. Müller, 2009
b. Saenger, Ingo, Gesellschaftsrecht, Vahlen, 2010
c. Senne, Petra, Arbeitsrecht - Das Arbeitsverhältnis in der betrieblichen Praxis, 8. Auflage, 2011
d. Däubler / Hjort / Hummel / Wolmerath, Arbeitsrecht, Individualarbeitsrecht mit kollektivrechtlichen Bezügen, Handkommentar, 1. Aufl., Nomos Verlag, Baden Baden 2008
e. Bartscher / Huber: Praktische Personalwirtschaft, 2. Aufl., Wiesbaden 2007
f. Däubler / Dorndorf / Bonin / Deinert: AGB-Kontrolle im Arbeitsrecht, Kommentar, 2. Aufl., Verlag Franz Vahlen, München 2008

Weitere aktuelle Literaturhinweise in der Lehrveranstaltung!

Rechtliche Rahmenbedingungen
  • PF
  • 4 SWS
  • 5 ECTS

  • Number

    99070

  • Language(s)

    de

  • Duration (semester)

    1

Supply Chain Management
  • PF
  • 4 SWS
  • 5 ECTS

  • Number

    90040

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h

Learning outcomes/competences

Students know the basic concepts of corporate goods management and the SCM elements of procurement, production, distribution, logistics and the circular economy, can classify them and explain them using examples. Understand the concepts of integrative logistics and SCM as cross-company, optimizing cross-sectional functions and practice process-oriented thinking.
You will be able to apply selected solution approaches and methods, particularly from the areas of Determination of requirements, procurement, logistics and production using task sheets and apply them (also in a new context).

Contents

  • Goods, demand and material flows
  • Products and processes
  • Logistics systems
  • Procurement
  • Production
  • Distribution and supply relationships
  • Circular economy
  • SCM concept

Teaching methods

Seminar-style teaching, i.e. PowerPoint-supported dialog-oriented lecture with exercises (method exercises, task sheets, feedback) and practical examples (video etc.).

Participation requirements

Module "Mathematics" should be completed. The "Statistics" module should be taken in parallel.

Forms of examination

Written exam (100 %.)
(Tasks according to exercise sheets, "Terms and examples", TEST questions)

Requirements for the awarding of credit points

Passed module exam

Applicability of the module (in other degree programs)

The module is also offered in a modified form in other study programs.

Importance of the grade for the final grade

2,43 % (5/164,5) x 0,8

Literature

Eichler, Bernd: Supply Chain Management, in : Camphausen, Bernd (Hrsg.),Grundlagen der Betriebswirtschaftslehre, S. 355 – 428, München (Oldenbourg) 2008

Kummer, Sebastian; Oskar Grün, Werner Jammernegg: Grundzüge der Beschaffung, Produktion und Logistik, 2.Aufl., München (Pearson Studium)2009

Werner, Hartmut: Supply Chain Management, Wiesbaden (Gabler) 2007
Zäpfel, Günther: Grundzüge des Produktions- und Logistikmanagement, München / Wien (Oldenbourg) 2000

Supply Chain Management & Marketing
  • PF
  • 6 SWS
  • 8 ECTS

  • Number

    99120

  • Language(s)

    de

  • Duration (semester)

    1

Español Comercial I, B2
  • WP
  • 0 SWS
  • 5 ECTS

  • Number

    992402

  • Language(s)

    spa

  • Duration (semester)

    1

Francais Commercial I, B2
  • WP
  • 0 SWS
  • 5 ECTS

  • Number

    992403

  • Language(s)

    fr

  • Duration (semester)

    1

Zakelijk Nederlands I, B2
  • WP
  • 0 SWS
  • 5 ECTS

  • Number

    992401

  • Duration (semester)

    1

3. Semester of study

Volkswirtschaftslehre
  • PF
  • 4 SWS
  • 5 ECTS

  • Number

    99060

  • Language(s)

    de

  • Duration (semester)

    1

Accounting
  • WP
  • 4 SWS
  • 6 ECTS

  • Number

    99413

  • Duration (semester)

    1

Business & Competitive Analysis
  • WP
  • 4 SWS
  • 6 ECTS

  • Number

    99583

  • Duration (semester)

    1

Business Analytics
  • WP
  • 4 SWS
  • 6 ECTS

  • Number

    99543

  • Duration (semester)

    1

Business Analytics & Data Mining
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99541

  • Duration (semester)

    1

Company Analysis and Business Analytics
  • WP
  • 4 SWS
  • 6 ECTS

  • Number

    99582

  • Language(s)

    en

  • Duration (semester)

    1

Competitive Analysis
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99542

  • Duration (semester)

    1

Competitive Marketing
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99492

  • Duration (semester)

    1

Corporate Finance
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99451

  • Language(s)

    en

  • Duration (semester)

    1

Español Comercial II, B2
  • WP
  • 0 SWS
  • 7 ECTS

  • Number

    992502

  • Language(s)

    spa

  • Duration (semester)

    1

Español de los Negocios 2, C1
  • WP
  • 0 SWS
  • 7 ECTS

  • Number

    992541

  • Language(s)

    spa

  • Duration (semester)

    1

Finance
  • WP
  • 4 SWS
  • 6 ECTS

  • Number

    99453

  • Duration (semester)

    1

Francais Commercial II, B2
  • WP
  • 0 SWS
  • 7 ECTS

  • Number

    992503

  • Language(s)

    fr

  • Duration (semester)

    1

Français des Affaires II, C1
  • WP
  • 0 SWS
  • 7 ECTS

  • Number

    992571

  • Language(s)

    fr

  • Duration (semester)

    1

Global Integrated Logistics
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99512

  • Language(s)

    en

  • Duration (semester)

    1

Global Management
  • WP
  • 4 SWS
  • 6 ECTS

  • Number

    99553

  • Duration (semester)

    1

Global Marketing
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99491

  • Duration (semester)

    1

Global Sourcing / International Procurement
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99511

  • Language(s)

    en

  • Duration (semester)

    1

HRM
  • WP
  • 4 SWS
  • 6 ECTS

  • Number

    99443

  • Duration (semester)

    1

HRM-Core Concepts, Methods & Tools
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99441

  • Duration (semester)

    1

Industry Analysis and Business Analytics
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99581

  • Language(s)

    en

  • Duration (semester)

    1

International Accounting (IFRS)
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99412

  • Language(s)

    en

  • Duration (semester)

    1

International Management
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99551

  • Duration (semester)

    1

Investment Management
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99452

  • Language(s)

    en

  • Duration (semester)

    1

Jahresabschluss II
  • WP
  • 2 SWS
  • 2 ECTS

  • Number

    99411

  • Duration (semester)

    1

Management Seminars & Projects: Angewandte empirische Wirtschaftsforschung
  • WP
  • 4 SWS
  • 6 ECTS

  • Number

    99570

  • Duration (semester)

    1

  • Contact time

    90 h

  • Self-study

    210 h

Learning outcomes/competences

Background:
This compulsory elective module is intended to enable the Dean's Office to approve special and usually one-off WPM courses on current topics, e.g. based on changes in the law, technological developments or economic situations ("crisis"). Such flexible offers were requested by some subject groups and can also be considered across subject groups (e.g. Business Administration + Economics or Business Administration + Law).
Students are familiar with the context and basic theories of the "current topic", develop possible solutions for the "new" problem and also practise innovative research methods, independent learning, group work and presentations.

Contents

The content and its distribution across the three courses must be specified in good time by the lecturers offering the courses and announced in a module description.
  • A+B: 4SV
  • C: Seminar with a high proportion of individual work by students (2S)

Teaching methods

Powerpoint-supported dialog-oriented events with practical examples
Accompanying compulsory reading of specified sources as well as independent research on current topics and practical problems or applications
. Group work, moderated discussion, "learning by doing", independent preparation of papers, presentation of papers and group results under time restrictions.
It is advisable to invite external experts to give lectures or to participate in the courses as lecturers.

Participation requirements

Formal: None

Content: To be specified by the lecturer in each case (e.g. a WPM I or II as a prerequisite)

Forms of examination

Semester-long participation and seminar paper (presentation or term paper)
Final exam

Requirements for the awarding of credit points

Passed module exam (75%) and successful seminar performance during the semester (25%)

Applicability of the module (in other degree programs)

no

Importance of the grade for the final grade

4,88 % (10/164,5) x 0,8

Management Seminars & Projects: Business Pressure Cooker
  • WP
  • 4 SWS
  • 6 ECTS

  • Number

    99570

  • Duration (semester)

    1

Management Seminars & Projects: Data Science & Machine Learning in Python
  • WP
  • 4 SWS
  • 6 ECTS

  • Number

    99570

  • Duration (semester)

    1

  • Contact time

    90 h

  • Self-study

    210 h

Learning outcomes/competences

Background:
This compulsory elective module is intended to enable the Dean's Office to approve special and usually one-off WPM courses on current topics, e.g. based on changes in the law, technological developments or economic situations ("crisis"). Such flexible offers were requested by some subject groups and can also be considered across subject groups (e.g. Business Administration + Economics or Business Administration + Law).
Students are familiar with the context and basic theories of the "current topic", develop possible solutions for the "new" problem and also practise innovative research methods, independent learning, group work and presentations.

Contents

The content and its distribution across the three courses must be specified in good time by the lecturers offering the courses and announced in a module description.
  • A+B: 4SV
  • C: Seminar with a high proportion of individual work by students (2S)

Teaching methods

Powerpoint-supported dialog-oriented events with practical examples
Accompanying compulsory reading of specified sources as well as independent research on current topics and practical problems or applications
. Group work, moderated discussion, "learning by doing", independent preparation of papers, presentation of papers and group results under time restrictions.
It is advisable to invite external experts to give lectures or to participate in the courses as lecturers.

Participation requirements

Formal: None

Content: To be specified by the lecturer in each case (e.g. a WPM I or II as a prerequisite)

Forms of examination

Semester-long participation and seminar paper (presentation or term paper)
Final exam

Requirements for the awarding of credit points

Passed module exam (75%) and successful seminar performance during the semester (25%)

Applicability of the module (in other degree programs)

no

Importance of the grade for the final grade

4,88 % (10/164,5) x 0,8

Management Seminars & Projects: Quantitative Data: online questionnaire and analysis with Google Tools
  • WP
  • 4 SWS
  • 6 ECTS

  • Number

    99570

  • Duration (semester)

    1

Management Seminars & Projects: Sustainability
  • WP
  • 4 SWS
  • 6 ECTS

  • Number

    99570

  • Duration (semester)

    1

Marketing Advanced
  • WP
  • 4 SWS
  • 6 ECTS

  • Number

    99493

  • Duration (semester)

    1

Organization
  • WP
  • 4 SWS
  • 6 ECTS

  • Number

    99433

  • Duration (semester)

    1

Project Management
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99432

  • Language(s)

    en

  • Duration (semester)

    1

Shaping Organziational Design
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99431

  • Language(s)

    en

  • Duration (semester)

    1

Strategic International Labour Law
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99442

  • Language(s)

    en

  • Duration (semester)

    1

Supply Chain Management
  • WP
  • 4 SWS
  • 6 ECTS

  • Number

    99513

  • Duration (semester)

    1

Value Based Management & Portfolio Analysis
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99552

  • Language(s)

    en

  • Duration (semester)

    1

Zakelijk Nederlands II, B2
  • WP
  • 0 SWS
  • 7 ECTS

  • Number

    992501

  • Duration (semester)

    1

4. Semester of study

Corporate Responsibility
  • PF
  • 3 SWS
  • 5 ECTS

  • Number

    99210

  • Language(s)

    de

  • Duration (semester)

    1

Intercultural Management
  • PF
  • 4 SWS
  • 6 ECTS

  • Number

    99200a

  • Language(s)

    en

  • Duration (semester)

    1

Intercultural Management
  • PF
  • 4 SWS
  • 6 ECTS

  • Number

    99200

  • Language(s)

    en

  • Duration (semester)

    1

Managing Cross Border Projects
  • PF
  • 4 SWS
  • 6 ECTS

  • Number

    99260

  • Language(s)

    en

  • Duration (semester)

    1

Applications
  • WP
  • 4 SWS
  • 6 ECTS

  • Number

    99503

  • Duration (semester)

    1

Applied Business Information Systems
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99532

  • Duration (semester)

    1

Applied Marketing
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99502

  • Duration (semester)

    1

Basics of Business Information Systems
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99531

  • Duration (semester)

    1

Business Information Systems
  • WP
  • 4 SWS
  • 6 ECTS

  • Number

    99533

  • Duration (semester)

    1

Controlling
  • WP
  • 4 SWS
  • 6 ECTS

  • Number

    99423

  • Duration (semester)

    1

Deutschlandstudien für Sprachbeginner
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99711

  • Duration (semester)

    1

German Skills 1
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99701

  • Duration (semester)

    1

Grundzüge Steuern
  • WP
  • 2 SWS
  • 2 ECTS

  • Number

    99481

  • Duration (semester)

    1

Innovation Management
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99522

  • Duration (semester)

    1

International Economics
  • WP
  • 4 SWS
  • 6 ECTS

  • Number

    99563

  • Duration (semester)

    1

International Group Controlling
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99421

  • Language(s)

    en

  • Duration (semester)

    1

International Law
  • WP
  • 4 SWS
  • 6 ECTS

  • Number

    99473

  • Language(s)

    en

  • Duration (semester)

    1

International Money and Finance
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99562

  • Language(s)

    en

  • Duration (semester)

    1

Internationales Wirtschaftsrecht I
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99471

  • Duration (semester)

    1

Internationales Wirtschaftsrecht II
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99472

  • Duration (semester)

    1

Managing Risk
  • WP
  • 4 SWS
  • 6 ECTS

  • Number

    99463

  • Duration (semester)

    1

Marketing Controlling & Sales Controlling
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99422

  • Duration (semester)

    1

Operations Management
  • WP
  • 4 SWS
  • 6 ECTS

  • Number

    99523

  • Duration (semester)

    1

Production and Operations Management
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99521

  • Duration (semester)

    1

Quantitative Methods in Financial Risk Management
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99461

  • Language(s)

    en

  • Duration (semester)

    1

Risk Management
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99462

  • Language(s)

    en

  • Duration (semester)

    1

Services Marketing
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99501

  • Duration (semester)

    1

Taxation
  • WP
  • 4 SWS
  • 6 ECTS

  • Number

    99483

  • Duration (semester)

    1

Taxation of International Trade
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99482

  • Language(s)

    en

  • Duration (semester)

    1

Trade, Geography, Policy, Institution and the Multinational Firm
  • WP
  • 2 SWS
  • 3 ECTS

  • Number

    99561

  • Duration (semester)

    1

5. Semester of study

Auslandssemester
  • PF
  • 0 SWS
  • 60 ECTS

  • Number

    99300

  • Language(s)

    de

  • Duration (semester)

    1

6. Semester of study

Wirtschaftsinformatik I
  • WP
  • 4 SWS
  • 5 ECTS

  • Number

    90231

  • Language(s)

    de

  • Duration (semester)

    1

Wirtschaftspolitik
  • WP
  • 4 SWS
  • 5 ECTS

  • Number

    90321

  • Language(s)

    de

  • Duration (semester)

    1

7. Semester of study

Praxissemester (inklusive Report)
  • PF
  • 0 SWS
  • 60 ECTS

  • Number

    99310

  • Duration (semester)

    1

Aktuelles Thema
  • WP
  • 6 SWS
  • 10 ECTS

  • Number

    90800

  • Duration (semester)

    1

Arbeitsrechtsmanagement
  • WP
  • 6 SWS
  • 10 ECTS

  • Number

    90780

  • Duration (semester)

    1

  • Contact time

    90 h

  • Self-study

    210 h

Learning outcomes/competences

Law is a management tool in business practice. The course is committed to this qualification objective:

Professional competence:
Participants are proficient in individual employment law, works constitution law and collective bargaining law. They will be able to negotiate and design employment law processes in the company and use employment law to draft employment law contracts. You will be familiar with the main features of labor court proceedings and mediation.

Methodological competence:
Students are familiar with legal methodology.

Contents

  • Company constitutional law and collective bargaining law (2 SWS)
    • Structure of the works constitution, basics of formal works constitution law, co-determination of the works council and its connection to individual employment law, basics of collective bargaining law
  • In-depth study of labor law (4 SWS)
    • Project work on various topics of employment law, e.g. drafting employment contracts, working time management, grandfathering, equal opportunities management, remuneration management, etc.

Teaching methods

Seminar-based teaching, project work, group work, case studies

Participation requirements

Formal: The module Law must be passed.

Content: The module Law and Ethics should be completed.

Forms of examination

Project work / presentation / term paper (50%), written exam (50%)

Requirements for the awarding of credit points

Passed exams

Applicability of the module (in other degree programs)

No

Importance of the grade for the final grade

4,88 % (10/164,5) x 0,8

Literature

Senne; Arbeitsrecht. Das Arbeitsverhältnis in der betrieblichen Praxis, 9. Auflage, 2014; ISBN 978-3-8006-4544-2
Däubler/Hjort/Schubert/Wolmerath (Hrsg.); Arbeitsrecht. Individualarbeitsrecht mit kollektivrechtlichen Bezügen; 3. Auflage, 2013; ISBN 978-3-8329-7543-2
Düwell (Hrsg.); Betriebsverfassungsgesetz; 4. Auflage, 2014; ISBN 978-3-8487-0358-6
Kempen/Zachert (Hrsg.); TVG – Tarifvertragsgesetz; 5. Auflage 2014; ISBN 978-3-7663-6157-8

Beschaffung und Produktion
  • WP
  • 6 SWS
  • 10 ECTS

  • Number

    90751

  • Duration (semester)

    1

  • Contact time

    90 h

  • Self-study

    210 h

Learning outcomes/competences

Students should become familiar with the basic tasks of production management and procurement management and also practise specific analytical procedures, independent learning, group work and presentations.

A. Production management:
Students know the basic tasks that need to be solved in the context of production management. In particular, they will be able to evaluate and assess the interdependencies between the various tasks. They can solve special production management tasks (e.g. determining material requirements, various batch size calculations, machine loading procedures, assembly line balancing) with concrete data material in the form of smaller case studies by means of calculation/optimization.
B. Procurement management:
Students will be familiar with the most important approaches, strategies and concepts of modern procurement management, including procurement logistics, quality and material cost management, e-procurement and international procurement. They understand the importance of supply chains and develop into experts in operational and inter-company procurement processes.

C. Procurement management seminar:
The students develop into experts in a module of procurement management and deepen their knowledge in a sub-area by researching and preparing information and independently preparing a presentation. They gain experience in scientific work and presentation techniques. They gain experience in academic work and presentation techniques, thus developing important methodological skills.

Contents

A. Production management:
  • Introduction/definition/classification of the topic
  • Tasks of production management
  • Production program planning
  • Quantity planning (determination of material requirements, lot size optimization ...)
  • Date and capacity planning
  • Customized production: Project planning
  • Batch production: scheduling
  • Mass production: Assembly line balancing/layout
  • Production control and monitoring
  • Integration of the tasks
B. Procurement management:
  • Terms, classification and procurement processes
  • Strategic trends
  • Tasks and instruments of procurement management in the phases:
  • Requirements management
  • Supplier management,
  • Negotiation management
  • Delivery and supply management
  • Invoicing management
    • In each case consideration of:
    • Quality and costs
    • E-procurement (ICT support)
    • International procurement
    C. Procurement management seminar:
    Current topics from the areas:
    • Procurement controlling and logistics
    • E-procurement and electronic marketplaces, WEB 2.0
    • International procurement (in selected countries)
    Changing focal topics, possibly also parallel offerings

    Participation requirements

    Formal: Module Supply Chain Management must be passed.

    Content: Mathematics, Statistics and Business Informatics I modules should be completed.

    Forms of examination

    Semester-long participation and seminar paper (presentation, possibly also term paper)
    Final exam

    Requirements for the awarding of credit points

    Passed module exam (75%) and successful seminar performance during the semester (25%)

    Applicability of the module (in other degree programs)

    no

    Importance of the grade for the final grade

    4,88 % (10/164,5) x 0,8

    Controlling
    • WP
    • 6 SWS
    • 10 ECTS

    • Number

      90701

    • Duration (semester)

      1

    • Contact time

      90 h

    • Self-study

      210 h

    Learning outcomes/competences

    Expansion of commercial expertise to include knowledge of operational and strategic controlling. Students are gradually introduced to the essential knowledge bases. Controlling competence is essential for the BA in Business Administration from the following interdisciplinary point of view: As a cross-sectional function, controlling expertise helps with subject-specific and interdisciplinary decision-making from the functional areas to corporate management. Students apply controlling methodological competence to solve business management issues. They contribute to the company's objectives and its strategic and operational orientation and implementation.

    Students acquire in-depth knowledge in the field of controlling. They gradually acquire the essential knowledge bases and decision-making fields. For the BA in Business Administration, this competence is essential from the following perspective: the cross-sectional function of controlling and the differentiation from other areas of business administration (marketing, purchasing, production, etc.) are worked out and students gain comprehensive specialist knowledge and an overview of methods for business practice.

    In addition to the controlling content, students will also acquire implementation skills with the help of IT tools commonly used in practice (relational database management systems and spreadsheet programs). The applications and methods are systematically developed in the context of PC exercises and case studies involving the students as well as supplementary self-study.

    Contents

    Operational and strategic controlling (4SV)

    Building on the basics of accounting as well as investment and financial accounting, the following sub-areas of controlling are covered:
    • Basics of controlling
    • Key figure systems incl. balance sheet and financial analysis
    • Cost and profit controlling
    • Planning and reporting systems
    • Modern instruments in cost management
    • Procurement controlling
    • Production controlling
    • Strategic controlling and
    • Other selected controlling areas
    The sub-areas are weighted differently in the in-depth course. The course content is systematically developed as part of the lecture and exercises with the involvement of the students.


    DV-supported controlling (2T)

    Students learn the basics of the relational data model and its implementation with the MS Access database system and the MS Excel spreadsheet program specifically for controlling applications. The course is divided into the following contents:
    • MS Access 1: Tables and forms
    • MS Access 2: Queries and reports
    • MS Access 3: SQL
    • MS Access 4: Macros and applications
    • MS Excel: in particular queries from Access tables and their evaluation (pivot reports)
    • as well as other selected case studies

    Teaching methods

    The module is divided into 2 courses:
    • Operative and strategic controlling (seminar-style teaching with 4 classroom sessions)
    • DV-supported controlling (exercise 2 hours)

    Participation requirements

    Formal: The modules Accounting I and II must be passed

    Content: none

    Forms of examination

    Written exam 70 %; presentation/examination 30 %

    Requirements for the awarding of credit points

    Passed module exam and successful presentation/elaboration in the exercise

    Applicability of the module (in other degree programs)

    No

    Importance of the grade for the final grade

    4,88 % (10/164,5) x 0,8

    Literature

    Coenenberg, A. G.; Baum; H.- G.: Strategisches Controlling, 4. Aufl., Stuttgart2009
    Freidank, C.: Kostenrechnung, 8. Aufl., München, Wien 2008.
    Haberstock, L.: Kostenrechnung I., 13.Aufl., Wiesbaden 2008.
    Haberstock, L.: Kostenrechnung II., (Grenz-) Plankostenrechnung, 10. Aufl., Wiesbaden 2008.
    Hahn, D.: Planungs- und Kontrollrechnung - PuK - Controllingkonzepte, 6. Aufl., Wiesbaden 2001.
    Hinterhuber, H.: Strategische Unternehmensführung, Bd. 1: Strategisches Denken, 6. Aufl., Berlin, New-York 2004.
    Horváth, P.: Controlling, 11. Aufl. München 2009.
    Horváth, P.; Reichmann, T. (Hrsg.): Vahlens Großes Controlling-Lexikon, 2. Aufl., Mün-chen 2002.
    Kilger, W.: Flexible Plankostenrechnung und Deckungsbeitragsrechnung, 10. vollst. überarb. u. erw. Auflage, Wiesbaden 1993.
    Reichmann, T.: Controlling mit Kennzahlen und Managementberichten - Grundlagen einer systemgestützten Controlling-Konzeption, 7. Aufl., München 2006.
    Weber, J.; Schäffer, U.: Einführung in das Controlling, 12. Aufl., Stuttgart 2008.

    Corporate Finance
    • WP
    • 6 SWS
    • 10 ECTS

    • Number

      90721

    • Duration (semester)

      1

    • Contact time

      90 h

    • Self-study

      210 h

    Learning outcomes/competences

    Students are familiar with the central issues of value-oriented financial management of companies. In particular, they will be able to apply capital market theory models to determine the cost of equity and debt capital in the event of risk in specific practical cases and understand the interdependencies between the cost of capital and the financing mix of companies. Furthermore, they will be able to evaluate investment projects using the WACC method and the APV method in a risk-adequate manner in the German tax system.

    Contents

    • Core Principles in Finance
    • Risk and Return
    • Cost of Capital
    • Firm Value and Leverage
    • Project Valuation

    Teaching methods

    Seminar lectures and seminar

    Participation requirements

    Formal: Module Fundamentals of Investment, Financing and Taxes must be passed.

    Content: Module Investment, Financing and Taxes should be completed

    Forms of examination

    Written exam (50%) and examination during the semester (50%).

    Requirements for the awarding of credit points

    Passed module exam and successful seminar paper / presentation.

    Applicability of the module (in other degree programs)

    no

    Importance of the grade for the final grade

    4,88 % (10/164,5) x 0,8

    Literature

    Brealey, R.A.; S.C. Myers; F. Allen:: Principles of Corporate Finance, 9. Edition, New York (McGraw-Hill)2008
    Hillier, D. u.a.:: Corporate Finance, First European Edition, New York (McGraw-Hill)2010

    Human Resource Management
    • WP
    • 6 SWS
    • 10 ECTS

    • Number

      90742

    • Duration (semester)

      1

    • Contact time

      90 h

    • Self-study

      210 h

    Learning outcomes/competences

    Students are familiar with the relevant framework conditions and the current internal and external practical challenges and objectives in HRM. They will be able to differentiate between ethical issues relevant to HRM in practice. They are familiar with the basic features of the solution concepts for core HRM tasks that are widely used in practice. The procedural steps of cross-sectional HR management functions to ensure efficient HR work can be accurately assessed and evaluated in terms of their contribution to the management of HRM. The knowledge for an integrative application of individual personnel management measures for the purpose of implementing personnel management programs is available.

    Students can provide conceptual and process-related support for the practical core tasks of HRM. They can reflect on micro-political strategies for the management of labor-political relationships, classify them in an action-oriented manner and, in some cases, help to shape them. They can also help develop company-specific options for the organization of HR work, support the development of strategic HR concepts, design and implement important instruments of applied HR controlling and support the development of an HR incentive system in all relevant phases. In connection with selected core tasks such as competence management and remuneration design, students will be able to develop independent and situation-specific drafts and, in some cases, more detailed solutions to practical standard tasks that arise here and propose ways of implementation.

    Contents

    • Practical cases of HR work in the context of the current internal and external environment of HRM
    • Basics and HR management strategies for the use of labor-political relations (participation, works councils, co-determination, trade unions and collective agreements)
    • Organization of personnel work
    • Basics of strategic HR work
    • Applied personnel controlling
    • Basics of human resources incentive design
    • Competence management/talent management (measures, content, planning and implementation)
    • Remuneration design (job evaluation, variable performance pay and material participation)
    • Current HR programs on selected key topics (diversity, aging workforce, work-life balance, employer branding, etc.)

    Teaching methods

    Seminar-based teaching, group work

    Participation requirements

    Formal: The Personnel and Organization module must be passed.

    Content: The modules Management Projects and Business Skills and Competencies I should be completed

    Forms of examination

    Written exam (100%) or - depending on the number of participants - course-related exam (20% + written exam 80%)

    Requirements for the awarding of credit points

    Passed module exam, or passed course-related exam and passed module exam.

    Applicability of the module (in other degree programs)

    no

    Importance of the grade for the final grade

    4,88 % (10/164,5) x 0,8

    Literature

    Antoni, C. u.a. (Hsg.): Das flexible Unternehmen, digitalisierte Loseblattsammlung ( CD-ROM), Düsseldorf 2010
    Deutsche Gesellschaft für Personalführung (Hsg.): Organisation des Personalmanagements, Bielefeld 2007
    Deutsche Gesellschaft für Personalführung (Hsg.): Personalcontrolling für die Praxis, Bielefeld 2009
    Deutsche Gesellschaft für Personalführung (Hsg.): Integriertes Personalmanagement in der Praxis, Bielefeld 2009
    Ryschka, J.: Praxishandbuch Personalentwicklung, 5. Aufl., Wiesbaden 2009
    Scholz, Ch.: Personalmanagement, 5. Aufl., München 2000
    Wunderer, R./Jaritz, A.: Unternehmerisches Personalcontrolling, 3.Aufl., Luchterhand 2006
    Wunderer, R.: Führung und Zusammenarbeit, 8. Aufl., München u.a. 2009

    IT-gestützte BWL
    • WP
    • 6 SWS
    • 10 ECTS

    • Number

      90782

    • Duration (semester)

      1

    International Management (englischsprachig)
    • WP
    • 6 SWS
    • 10 ECTS

    • Number

      90804

    • Duration (semester)

      1

    Internationale Rechnungslegung
    • WP
    • 6 SWS
    • 10 ECTS

    • Number

      90711

    • Duration (semester)

      1

    • Contact time

      90 h

    • Self-study

      210 h

    Learning outcomes/competences

    Expert knowledge:
    Students know the main contents of accounting in accordance with IFRS and the differences to accounting in accordance with the German Commercial Code (HGB). They have an understanding of the problems of cooperation in the area of accounting at an international level and know the organizations involved.

    Methodological competence:
    Students can recognize and solve fundamental and challenging problems of accounting in accordance with IFRS. They can develop solutions using an original standard under guidance. Students are able to independently work on a topic using specialist literature and present and explain it in an appropriate form both in writing and in a presentation.

    Contents

    • The significance of international accounting for financial reporting in Germany
    • The organization of the IASB and the due process
    • The framework of the IASB
    • Selected accounting issues in accordance with IAS/IFRS
      • Classification of the balance sheet and income statement
      • Intangible fixed assets
      • Property, plant and equipment
      • Inventories
      • Production orders
      • Financial instruments
      • Provisions
      • Deferred taxes
      • Currency translation

    Teaching methods

    seminar lessons, exercise

    Participation requirements

    Formal: The module Accounting I must be passed.

    Content: The modules Fundamentals of Investment, Financing and Taxes, Investment and Financing and Taxes and Accounting II should be completed.

    Forms of examination

    Term paper incl. lecture / presentation (50 %), module exam (50 %)

    Requirements for the awarding of credit points

    Passed module exam and successful term paper including lecture / presentation

    Applicability of the module (in other degree programs)

    no

    Importance of the grade for the final grade

    4,88 % (10/164,5) x 0,8

    Literature

    Buchholz, R.: Internationale Rechnungslegung, 8. Aufl., Berlin (Erich Schmidt)2009
    Heuser, P.; Theile, C.: IFRS Handbuch, 4. Aufl., Köln (Dr. Otto Schmidt)2009
    Kirsch, H.: Einführung in die internationale Rechnungslegung nach IFRS, 5. Aufl., Herne (nwb)2008
    Pellens B.; Fülbier R. U.; Gassen, J.; Sellhorn, T.: Internationale Rechnungslegung, 7. Aufl., Stuttgart (Schäffer-Poeschel)2008

    Internationale Wirtschaftsbeziehungen
    • WP
    • 6 SWS
    • 10 ECTS

    • Number

      90784

    • Duration (semester)

      1

    • Contact time

      90 h

    • Self-study

      210 h

    Learning outcomes/competences

    Subject-specific skills:
    Students acquire basic and, for practice-relevant areas, in-depth knowledge of the functioning of international markets. Internationally operating companies are understood as strategically operating units against the background of national and international framework conditions. Students are familiar with the advantages of the international division of labor as well as the fundamental interactions between market players, the political decision-making process and the legal structure of international markets. In this context, they will be able to deal with the relevant issues associated with terms such as comparative advantage, economies of scale, import duties, export subsidies, dumping, balance of payments, exchange rates and foreign exchange markets, international capital markets, international banking, direct investment, internalization strategies, rent-seeking, economic integration, EU competition and antitrust law. Students are able to critically reflect on relevant economic policy discussions and decisions. Furthermore, they recognize the relevance of the issues for business practice and are able to incorporate the knowledge gained into entrepreneurial decision-making processes.

    Methodological skills:
    Students are able to apply the techniques of scientific work in the context of a seminar paper and are able to present relevant facts concisely in the form of short presentations.

    Contents

    Module Part 1: Theory and Politics of International Business Studies
    1. Who trades with whom? Why? How much?
      • Gravity model
      • International transactions and balance of payments
      • Development and structure of the world economy - globalization
    2. Theory and politics of international trade
      • Labor productivity and comparative advantage
      • Standard model of trade
      • Instruments and political economy of trade policy
      • Developing countries
    3. Macroeconomics of open economies:
      • Money, interest rates, exchange rates and foreign exchange markets
      • Open economies in the long run
      • Open economies in the short term
    4. International economic policy organizations and regulations:
      • Institutions of foreign trade policy, capital movement policy and the monetary order
      • Relevant competition and antitrust regulations

    Module part 2: International financial markets and multinational companies
    1. Currency systems and currency risks:
      • Exchange rate systems and currency areas
      • Determinants of foreign exchange supply and demand
      • Foreign exchange market efficiency and currency risks
    2. Global capital market:
      • International capital flows: motives, players and instruments
      • International banking system: performance and regulatory approaches
      • Aspects of international debt
    3. Direct investment and multinational companies:
      • Internationalization strategies
      • Internalization strategies
      • Welfare analysis of multinational companies


    Module part 3: IWB seminar
    In the seminar part, case studies are presented, discussed and analyzed by the students (individually and / or in groups) as part of supervised work. The results of the analysis are to be set out in seminar papers and defended in a presentation. The analysis should be based on the skills acquired in the first two parts of the module. Examples of case studies include: country analyses, regional analyses, current economic policy issues with an international background, market behavior of selected multinational companies, etc. In addition to content-related components, methodological components such as academic working techniques, use of modern media and communication and presentation techniques are also included in the assessment.

    Teaching methods

    Seminar-based lecture with application and case studies, seminars

    Participation requirements

    Formal: The module Introduction to Economics must be passed

    Content: The modules Economic Theory and Economic Policy should be completed

    Forms of examination

    Written exam, seminar paper/project work (including presentation)

    Requirements for the awarding of credit points

    Passed module exam and passed seminar paper/project work

    Applicability of the module (in other degree programs)

    Currently not

    Importance of the grade for the final grade

    4,88 % (10/164,5) x 0,8

    Internes Rechnungswesen / Kostenmanagement
    • WP
    • 6 SWS
    • 10 ECTS

    • Number

      90702

    • Duration (semester)

      1

    • Contact time

      90 h

    • Self-study

      210 h

    Learning outcomes/competences

    Professional competence:
    Students recognize that cost management is geared towards the active and conscious design of a company's cost and service relationships. They are aware that cost management is centrally integrated into corporate management. Furthermore, they can distinguish, classify, analyze and assess both cost management procedures that originate from management-oriented cost accounting and cost management activities that arise from strategic behavioral patterns.

    Methodological competence:
    By understanding the interrelationships of cost management, students develop the ability and skills to use cost management instruments appropriately and professionally. In particular, they will be able to carry out cost accounting-generated calculations to support cost management, e.g. differentiated cost center cost planning, reference value calculation for products, contribution margin variances and their breakdown, process costs and process cost rates. In addition, they can also explain strategically oriented cost management procedures, e.g. cost benchmarking, incentive design through transfer prices, and adapt them to the company's situation.

    Key competence:
    The articulation skills required for efficient cost management vis-à-vis other stakeholders in the company have been acquired. Students can communicate adequately and comprehensibly in writing and orally about cost management measures.

    Contents

    The Internal Accounting / Cost Management module consists of two parts: a seminar course with four SWS and an exercise course with two SWS.

    a) Design of cost management (4 SWS)
    • Basic statements on cost management
    • Cost planning, cost control and product costing in flexible standard costing
    • Static and dynamic multi-level contribution margin accounting, general architecture of multi-level contribution margin accounting
    • Multi-product break-even analyses and contribution margin variance calculations
    • Process costing and process cost management
    • Product-led cost management
    • Competitive cost management
    • Organization-led cost management

    b) Application of cost management (2 SWS)
    Alternatively, this can be used as an exercise course:
    • Mapping of a business process in the SAP standard system ERP Central Component for the operation of cost management. In particular, the SAP application component Investment Management (IM) is used for this purpose. On the basis of a comprehensive case study, the steps of investment management are run through from requesting investments to decision-making, planning, budgeting, settlement and activation. Customizing settings, master data and transaction data as well as report generation are set up and implemented in the standard SAP system.
      • Working on a specific question from cost management with practical implications. The question is formulated from a changing framework area of cost management (e.g. cost management through outsourcing). A term paper must be written on the topic to be worked on and the topic must be presented in a plenary lecture.

    Teaching methods

    a) Design of cost management (SV with 4 SWS)
  • Seminar-style course with interactive involvement of the students. Development of theoretical-pragmatic cost management content with integrated application-related exercises. Working through supplementary literature as part of self-study
    • .
    b) Implementation of cost management (exercise course with 2 SWS)
  • Participants' own work, participation in the plenary session, individual presentation of the assigned topics
    • .

    Participation requirements

    Formal: The modules Accounting I and II must be passed

    Content: none

    Forms of examination

    Written exam 70 % (SV 4SWS) and presentation / own work 30 % (Ü 2SWS)

    Requirements for the awarding of credit points

    Passed module exam and successful completion of the exercise.

    Applicability of the module (in other degree programs)

    No

    Importance of the grade for the final grade

    4,88 % (10/164,5) x 0,8

    Literature

    Coenenberg, A.G.; Fischer, T. M.; Günther, T.: Kostenrechnung und Kostenanalyse, 7. Aufl., Stuttgart 2009, Verlag Schäffer-Poeschel
    Franz, K.-P.; Kajüter, P. (Hrsg.): Kostenmanagement. Wertsteigerung durch systematische Kostensteuerung, 2. Aufl., Stuttgart 2002, Verlag Schäffer-Poeschel
    Friedl, B.: Kostenmanagement, Stuttgart 2009, Verlag Lucius & Lucius.
    Haberstock, L.: Kostenrechnung II. (Grenz-)Plankostenrechnung mit Fragen, Aufgaben und Lösungen. Bearbeitet von Volker Breithecker, 10. Aufl., Berlin 2008, Verlag Erich Schmidt
    Jandt, J.; Falk-Kalms, E.: Investitionsmanagement mit SAP®, Wiesbaden 2008, Verlag ViewegGWV Fachverlage
    Kajüter, P.: Proaktives Kostenmanagement. Konzeption und Realprofile, Wiesbaden 2000, Verlag DUV
    Kilger, W.; Pampel, J.; Vikas, K.: Flexible Plankostenrechnung und Deckungsbeitragsrechnung, 12. Aufl., Wiesbaden 2007, Verlag Gabler
    Michel, R.; Torspecken, H.-D.; Jandt, J.: Neuere Formen der Kostenrechnung mit Prozesskostenrechnung. Kostenrechnung 2, 5. Aufl., München, Wien 2004, Verlag Hanser
    Mussnig, W.r; Bleyer, M.; Giermaier, G.: Controlling für Führungskräfte. Analysieren – Bewerten – Entscheiden, Wien 2006, Verlag Linde

    Investments
    • WP
    • 6 SWS
    • 10 ECTS

    • Number

      90722

    • Duration (semester)

      1

    • Contact time

      90 h

    • Self-study

      210 h

    Learning outcomes/competences

    Students are able to evaluate selected financing instruments on the capital market with particular consideration of risk. Students master the methods of portfolio optimization and can apply these to specific investment portfolios and create return forecasts using the CAPM. Students know the importance and function of the futures market and are familiar with the possible uses of forward contracts.

    Contents

    • Basics of valuation for risk
    • Bond valuation
    • Interest rate structure and forward interest rates
    • Stock valuation
    • Portfolio theory and CAPM
    • Derivatives

    Teaching methods

    Seminar lectures and seminar.

    Participation requirements

    Formal: Module Fundamentals of Investment, Financing and Taxes must be passed.

    Content: Module Investment, Financing and Taxes must be completed.

    Forms of examination

    Written exam (50%) and examination during the semester (50%).

    Requirements for the awarding of credit points

    Passed module exam and successful seminar paper / presentation.

    Applicability of the module (in other degree programs)

    no

    Importance of the grade for the final grade

    4,88 % (10/164,5) x 0,8

    Literature

    Brealey, R.A.; S.C. Myers; F. Allen: Principles of Corporate Finance, 9. Edition, New York (McGraw-Hill)2008
    Hillier, D. u.a. : Corporate Finance, First European Edition, New York (McGraw-Hill)2010
    Hull, J.C.: Optionen, Futures und andere Derivate, 7. Aufl., München u.a. (Pearson Studium)2009

    Konzernabschluss und JA-Analyse
    • WP
    • 6 SWS
    • 10 ECTS

    • Number

      90712

    • Duration (semester)

      1

    • Contact time

      90 h

    • Self-study

      210 h

    Learning outcomes/competences

    Expert knowledge:
    Students will be familiar with the basics of consolidated accounting in accordance with HGB and IFRS. In addition to the consolidated balance sheet, income statement and notes, this also includes the statement of changes in equity, segment reporting and the cash flow statement. Students will be familiar with the basic tools for analyzing annual financial statements.

    Methodological competence:
    Students are able to prepare simple consolidated financial statements. They are able to carry out a company analysis independently. In addition to the pure analysis of annual financial statements, this also includes press and internet research and the evaluation of the information collected. Students are able to present the results of their analysis in writing and in the form of a presentation.

    Contents

    Group accounting:
    • Basics
    • Currency translation
    • Full consolidation
      • Capital consolidation
      • Consolidation of liabilities
      • Elimination of interim results
      • Consolidation of expenses and income
      • Deferred taxes
    • Proportionate consolidation
    • Equity valuation
    • Other components of the consolidated financial statements
      • Summary of changes in equity
      • Cash flow statement
      • Segment reporting

    Analysis of the annual financial statements:
  • Objectives and limitations of financial statement analysis
  • Analysis of the framework conditions and the annual financial statement policy
  • Analysis of key figures
    • Analysis of the financial statements
    • Economic analysis of the annual financial statements
    • Potential analysis
  • Approaches to the summarization of key figures
  • Further analysis steps
    • Analysis of the segment reporting
    • Analysis of the value-oriented management concepts used

    • Teaching methods

    seminar lessons, exercise

    Participation requirements

    Formal: Examinations in module Accounting I must be passed

    Content: Module Accounting II should be completed. Knowledge from the International Accounting module is an advantage

    Forms of examination

    Module exam (70 %) and performance of a company analysis including presentation (30 %)

    Requirements for the awarding of credit points

    Passed module exam and meaningful company analysis including presentation

    Applicability of the module (in other degree programs)

    no

    Importance of the grade for the final grade

    4,88 % (10/164,5) x 0,8

    Literature

    Baetge, J.; Kirsch, H.-J.; Thiele, S.: Konzernbilanzen, 8. Aufl., Düsseldorf (IDW)2009
    Busse von Colbe, W.; Ordelheide, D.; Gebhardt, G.; Pellens, B.: Konzernabschlüsse, 9. Aufl., Wiesbaden (Gabler)2010
    Gräfer, H.: Bilanzanalyse, 10. Aufl., Herne (nwb)2008
    Schildbach, T.: Der Konzernabschluss nach HGB, IFRS und US-GAAP, München (Oldenbourg) 2008

    Logistikmanagement
    • WP
    • 6 SWS
    • 10 ECTS

    • Number

      90752

    • Duration (semester)

      1

    • Contact time

      90 h

    • Self-study

      210 h

    Learning outcomes/competences

    The focus of the course is to familiarize students with model-based logistics management using standard spreadsheet tools.
    They are familiar with the mathematical modeling of problems for planning transport, handling, network flow, task assignment, location selection, tours and routes, can solve these using standard techniques and are also familiar with logistics controlling methods for inventory planning and control.

    Contents

    1. model-based logistics management
    • Optimization approaches in supply chain management
    • Matrix calculation with spreadsheets
    • Mathematical optimization models and their solution with solver software
    • The modeling of logical conditions
    • Transport and transshipment optimization
    • Network flow optimization with one and several goods
    • Special transport models
    • Assignment optimization
    • Location optimization
    • Tour optimization
    • Route planning without and with time window
    2. inventory planning and control
    • Key figure systems
    • ABC analyses
    • Determination of requirements and calculation of order parameters
    • Inventory planning with standard ranges of coverage
    • Storage optimization

    Teaching methods

    Seminar-based teaching with exercises and project work

    Participation requirements

    Formal: The Supply Chain Management module must be passed,

    Content: The modules Business Mathematics and Management Tools should be completed

    Forms of examination

    Written exam on the computer and working on a case study as a term paper

    Requirements for the awarding of credit points

    Passed module exam (50%) and successful term paper (50%)

    Applicability of the module (in other degree programs)

    no

    Importance of the grade for the final grade

    4,88 % (10/164,5) x 0,8

    Literature

    Anderson; Sweeney;Williams: Introduction to Management Science: Quantitative Ap-proaches to Decision Making, 10th Edition
    Baker, Kenneth: Optimization Modeling with Spreadsheets, Duxbury Press, ISBN 0-534-49474-9 2006
    Benker, H.: Wirtschaftsmathematik - Problemlösungen mit Excel, Vieweg Verlag, Wiesbaden 2007
    Bloech, J.;Ihde, G.G.: Vahlens Großes Logistiklexikon, Verlag Beck/Vahlen, München 1997
    Camm ; Evans:Management Science and Decision Technology
    Chase; Aquilano; Jacobs: Operations Management for Competitive Advantage, 9th Edition
    Denardo, Eric V.: The Science of Decision-Making: A Problem-Based Approach Using Excel, John Wiley. ISBN 0-471-31827-2 2001
    Domschke, W.: Logistik: Transport, R. Oldenbourg Verlag, München, Wien, 5.Auflage, 1997
    Domschke, W.: Logistik: Rundreisen und Touren, R. Oldenbourg Verlag, München, Wien, 4.Auflage, 1985
    Domschke, W. ; Drexl, A.: Logistik: Standorte, R. Oldenbourg Verlag, München, Wien, 4. Auflage, 1996
    Eppen, G.D.; Gould, F.J.; Schmidt, C.P. ; Moore, Jeffrey H.; Weatherford, Larry R.: Intro-ductory Management Science: Decision Modeling with Spreadsheets, Prentice-Hall, 1998, ISBN 0-13-889395-0
    Feige, D.; Klaus, P,: Modellbasierte Entscheidungsunterstützung in der Logistik, Deutscher Verkehrs-Verlag, Hamburg 2008
    Hesse, R.: Managerial Spreadsheet Modeling and Analysis , Irwin 1996
    Hillier; Lieberman: Introduction to Operations Research, 7th Edition
    Hillier ; Hillier ; Lieberman: Introduction to Management Science: A Modeling and Case Studies Approach with Spreadsheets
    Lasch, R.; Schulte, G.: Quantitative Logistik-Fallstudien, Gabler Verlag, Wiesbaden 2006
    Leiser, W.: Angewandte Wirtschaftsmathematik, Schäffer-Poeschel Verlag, Stuttgart 2000
    Moore; Weatherford et al.: Decision Modeling with Microsoft Excel, 6th Edition
    Park, Koohyun ,Management Science
    Powell, S.G. ; Baker, K.R.: The Art of Modeling with Spreadsheets: Management Science, Spreadsheet Engineering, and Modeling Craft, John Wiley & Sons, ISBN 0-470-03840-3, 2nd Edition, 2007
    Ragsdale, Cliff.T.: Spreadsheet Modeling and Decision Analysis, 5th Edition, South-Western College Publishing, ISBN 0-324-31256-3, 2006
    Vahrenkamp, R.; Mattfeld, D..C.: Logistiknetzwerke, Gabler Verlag, Wiesbaden 2007
    Weber, J.: Logistik-Controlling, Poeschel Verlag, Stuttgart 1991
    Williams, H.P.: Model Building in Mathematical Programming; John Wiley & Sons; Chichester 1999 (4th Ed.)
    Winkels, H.-M.: Modellbasiertes Logistikmanagement, Vorlesungsskript, 2010
    Winston, W.L. ; Albright, S.C.: Practical Management Science Spreadsheets Modeling and Applications, Duxberry Press, 3rd Edition, 2006
    Winston, W.; Venkataramanan, M.: Introduction to Mathematical Programming, 4th Edition, Duxbury Press. ISBN 0-534-35964-7, 2002
    Winston, W.L.: Operations Research: Applications and Algorithms, 4th Edition, Duxbury Press. ISBN 0-534-52020-0, 1997
    Winston, W.: Introduction to Mathematical Programming: Applications and Algorithms, 4th Edition

    Marktwirtschaftliches Unternehmensumfeld
    • WP
    • 6 SWS
    • 10 ECTS

    • Number

      90783

    • Duration (semester)

      1

    • Contact time

      90 h

    • Self-study

      210 h

    Learning outcomes/competences

    Students are familiar with the industry and market-based business environment, both in terms of determining factors and interdependencies as well as business processes. They are familiar with the basic findings of industrial economics and market development theory and have in-depth knowledge of market, industry and competition analysis. Corresponding analysis methods can be applied. Students are able to use their knowledge of market economics to support corporate policy decisions.

    Contents

    Part 1: Market and industrial economics (2 SWS)
  • Markets, industries, competition
  • Market definition
  • Market barriers
  • Empirical and theoretical industrial economics: market structure - market behavior - market outcome
  • Analytical, forecasting and corporate strategy aspects

    • Part 2: Competition and market development (2 SWS)
    • Competition: manifestations, theory and policy/law
    • Restrictions of competition, market power, corporate concentration
    • Market emergence and development; innovation and diffusion; Heuß' market phase concept/market cycles
    • Analytical, forecasting and corporate strategy aspects

    Part 3: Seminar on market, industry and competition analysis (2 SWS)
    • MBW analysis methods
    • Practical tips for the preparation of market studies
    • Empirical analysis of selected markets, industries and competitive situations

    Teaching methods

    Seminar-based lecture with application and case studies as well as seminar with presentations and term papers

    Participation requirements

    Formal: The module Introduction to Economics must be passed

    Content: The modules Economic Theory and Economic Policy should be completed

    Forms of examination

    Written exam, seminar paper, project work and/or presentation

    Requirements for the awarding of credit points

    Passed module exam and seminar paper including presentation in all parts of the module.

    Applicability of the module (in other degree programs)

    no

    Importance of the grade for the final grade

    4,88 % (10/164,5) x 0,8

    Literature

    Teil 1: Markt- und Industrieökonomik
    W. Kortmann: Markt- und Industrieökonomik - Ein integrativer Ansatz für die Wirtschaftswissenschaft und Praxis; in: Wirtschaftswissenschaft - Anwendungsorientierte Forschung an der Schwelle des 21. Jahrhunderts; Decker
    W. Kortmann: Eine neue Methode für systematische Markt-, Branchen- und Wettbewerbsanalysen; Duncker & Humblot
    D.W. Carlton; J.M. Perloff: Industrial Organization; HarperCollins
    I. Böbel: Wettbewerb und Industriestruktur; Springer

    Teil 2: Wettbewerb und Marktentwicklung
    W. Kortmann: Grundzüge der Allgemeinen Wettbewerbstheorie; Skriptum Nr. 99349/2
    W. Kortmann: Diffusion, Marktentwicklung und Wettbewerb; Lang
    W. Kortmann: Eine neue Methode für systematische Markt-, Branchen- und Wettbewerbsanalysen; Duncker & Humblot
    H. Berg: Wettbewerbspolitik; in: Vahlens Kompendium der Wirtschaftstheorie und Wirtschaftspolitik, Band 2, 7. Aufl.
    E. Heuss: Allgemeine Markttheorie; Mohr

    Teil 3: Seminar Markt-, Branchen- u. Wettbewerbsanalysen
    W. Kortmann: Eine neue Methode für systematische Markt-, Branchen- und Wettbewerbsanalysen; Duncker & Humblot

    Operatives Marketingmanagement
    • WP
    • 6 SWS
    • 10 ECTS

    • Number

      90732

    • Duration (semester)

      1

    • Contact time

      90 h

    • Self-study

      210 h

    Learning outcomes/competences

    Professional competence:
    Students expand their basic knowledge acquired in the Marketing module to include the specific areas of responsibility of operational marketing. Students are familiar with the objectives, market instruments, methods and implementation processes of the operational marketing concept. They can identify, structure, analyze and explain operational decision-making problems. They can formulate, evaluate, select and implement appropriate marketing instruments. You will understand the operational market behavior of companies in the context of current developments in sales markets.

    Methodological competence:
    Students are able to systematize the numerous qualitative and quantitative techniques for the formulation, evaluation, selection and control of marketing instruments, apply them appropriately and support them efficiently through the use of special software (Excel, SPSS, xlstat, Winstat). They will also be able to grasp the basic problem-solving techniques of cross-functional courses in business statistics, business management and accounting and apply them in marketing decision-making processes.

    Key competence:
    Students work on selected, current case studies of marketing practice in participant groups and deepen their socio-cultural and communication skills in group discussions and presentations of results.

    Contents

    The course deals with the central decision-making aspects of operational marketing:
    • Conceptual foundations of operational marketing (decision-making field, process, target system)
    • Offer policy (objectives, instruments, controlling of product, service and program policy)
    • Price policy (objectives, static/dynamic/multidimensional pricing methodology, price implementation)
    • Distribution policy (objectives, sales channel, sales and conditions policy, sales controlling)
    • Communication policy (objectives, budgeting, instruments, media selection, controlling)
    • Online marketing (business models, online tools, controlling)

    Teaching methods

    Seminar-style lecture (script), exercises (comprehension-oriented repetition, consolidation and networking of the course material), mini-case studies (application-oriented analysis of current marketing concepts using multimedia research by students), oral and written presentation/discussion of exercises/case studies, software applications for working on exercises, discussion of sample solutions of exemplary marketing exams, lectures by company representatives ("Best Marketing Practices Companies").

    Participation requirements

    Formal: Examination in Marketing module must be passed.

    Content: Statistics module should be completed.

    Forms of examination

    Written exam (75%) + exercises during the semester (25%)

    Requirements for the awarding of credit points

    Passed module exam and successful participation in exercises

    Applicability of the module (in other degree programs)

    No

    Importance of the grade for the final grade

    4,88 % (10/164,5) x 0,8

    Literature

    Albers, S.; Herrmann, A. (Hrsg.): Handbuch Produktmanagement, 3. Aufl., Wiesbaden (Gabler)2007
    Albers, S.; Krafft, M.: Vertriebsmanagement, Wiesbaden (Gabler)2009
    Baumgarth, C.: Markenpolitik, 3. Aufl., Wiesbaden (Gabler)2008
    Bruhn, M.: Kommunikationspolitik, 4. Aufl., München (Vahlen)2009
    Bruhn, M.; Esch, F.; Langner, T. (Hrsg.): Handbuch Kommunikation, Wiesbaden (Gabler)2009
    Bruhn, M.; Hadwich, K.: Produkt- und Servicemanagement, Wiesbaden (Gabler)2006
    Diller,H.: Preispolitik, 4. Aufl.; Köln (Kohlhammer)2008
    Esch, F.: Moderne Markenführung, 4. Aufl., Wiesbaden (Gabler)2008
    Fließ, S.: Dienstleistungsmanagement, Wiesbaden (Gabler)2009
    Fritz, W. : Internet-Marketing und Electronic Commerce, 4. Aufl., Wiesbaden (Gabler)2010
    Haller, S.: Dienstleistungsmarketing, 4. Aufl., Wiesbaden (Gabler)2010
    Herrmann, A.; Huber, F.: Produktmanagement, Wiesbaden ( Gabler)2009
    Homburg, Ch.; Krohmer, H.: Marketingmanagement, 3. Aufl., Wiesbaden (Gabler)2009
    Kollmann, T.: Online-Marketing, Stuttgart (Kohlhammer)2007
    Meffert, H.; Burmann,C.; Kirchgeorg, M.: Marketing, 10 Aufl., Wiesbaden (Gabler)2008
    Meffert, T.: Strategisches Preismanagement, Schriftenreihe zum Markt-Management, hrsg. von W. Müller, Frankfurt/M. (Peter Lang)2009
    Riesenbeck, H.; Perry, J. (Hrsg.): Marketing nach Maß. McKinsey Perspektiven, Heidelberg 2007
    Scharf, A.; Schubert, B.; Hehn, P.: Marketing, 4. Aufl., Stuttgart (Schäffer-Poeschel)2009
    Schweiger, G., Schrattenecker, G.: Werbung, 7. Aufl., Stuttgart (Gustav Fischer)2009
    Siems, F.: Preismanagement, München (Vahlen)2009
    Simon, H.; Fassnacht, M.: Preismanagement, 3. Aufl., Wiesbaden (Gabler)2009
    Winkelmann, P.: Vertriebskonzeption und Vertriebssteuerung, 4. Aufl., München (Oldenbourg)2008
    Zentes, J. (Hrsg.): Handbuch Handel, Wiesbaden (Gabler)2006

    Projektmanagement
    • WP
    • 6 SWS
    • 10 ECTS

    • Number

      90802

    • Duration (semester)

      1

    • Contact time

      90 h

    • Self-study

      210 h

    Learning outcomes/competences

    Students can explain the characteristics of a project (uniqueness, goal, time-limited, own form of organization, associated with risks, etc.) and can differentiate projects from recurring and long-term tasks. They can explain typical examples of successful and less successful projects (Oeresund Bridge, Tacoma Bridge, Airbus A380, Berlin-Brandenburg Airport, projects from their own environment, etc.).
    • The students can describe a project task (project chart).
      • Students are able to identify the stakeholders of a project and record their influence on the project.Students are able to determine the success factors of a project.Students can derive a structured project plan from the project task, with the individual activities that need to be completed (work breakdown structure, WBS)
    • Students can put the activities in a logical order using predecessor/successor relationships (sequencing)
      • Students can assign the required resources to the activities
    • The students can determine the time required to complete an activity with the assigned resources.
      • The students can create a network plan from the work breakdown structure, the logical sequence of activities and the time required for the activities, determine the critical path and determine the project duration.Students can explain the importance of the critical path and can show how the overall duration of a project can be controlled by speeding up or slowing down the activities on the critical path.The students are able to derive a cost plan for the project from the project plan, the network plan and the planned use of resources. Cost estimates for the use of resources are derived from empirical values and specifications.The students are able to derive checklists for project tracking from the project plan and the network plan - and apply them after the start of the project.Students are able to create the project plan, network plan and resource deployment plan using standard software (MS Project).The students are able to use standard software for project tracking.Students are able to set up a project group and define the roles and responsibilities of the members of the project group and other stakeholders.The students are able to design an information and communication system for a project that provides all members of the project group and other stakeholders with the necessary information in good time. They can outline implementation concepts.

    Contents

    The course Project Management together with the course Organizational and Management Methods forms the module Business Administration Fundamentals 2.
    Project management standards from ISO, DIN, GPM, IPMA, PMI, ... are taken into account and applied in extracts.
    Standard software is used to support the course and to handle case studies (MS-Project, ... ).
    Outline:
    • Fundamentals of projects and examples
    • Project task and project planning
    • Stakeholder analysis
    • Project tracking
    • Risk management in projects
    • Phase concepts

    Teaching methods

    Seminar-based teaching, project work, group work

    Participation requirements

    Formal: none

    Content: none

    Forms of examination

    Passed module exam at the end of the semester (50%) and qualified contributions during the semester (50%)

    Requirements for the awarding of credit points

    Passed module exam at the end of the semester (50%) and qualified contributions during the semester (50%)

    Applicability of the module (in other degree programs)

    none

    Importance of the grade for the final grade

    4,88 % (10/164,5) x 0,8

    Literature

    Schelle, H.; Ottmann, R.; Pfeifer, A.: Projektmanager, GPM, 2005
    Kerzner, H.: Projektmanagement, 2. deutsche Auflage, 2008
    Kerzner, H.: Project Management, 10. englische Ausgabe, 2009
    Burghardt, M.: Projektmanagement, Siemens, 8. Auflage, 2008
    PMI: Project Management Body of Knowledge (PMBOK), 4. Auflage, 2008-
    GPM: Projektmanagement Journal
    Homepage der Lehrveranstaltung / E-learning Plattform ILIAS mit Studienmaterial (Skripte, Präsentationen, Standards, Internetquellen, case studies, … )

    Qualitätsmanagement
    • WP
    • 6 SWS
    • 10 ECTS

    • Number

      90785

    • Duration (semester)

      1

    Spezielle Fragen der Unternehmensführung
    • WP
    • 6 SWS
    • 10 ECTS

    • Number

      90805

    • Duration (semester)

      1

    • Contact time

      90 h

    • Self-study

      210 h

    Learning outcomes/competences

    Students should be able to use the knowledge they have already acquired in the basic subjects to present special areas of corporate management, structure corresponding case studies from practice and ultimately develop them into a recommendation for action.
    Students are able to deal with business management issues in selected specialist areas of corporate management (M&A, business start-ups, innovation management, etc.) in a structured manner and using specific methods and instruments, with the final result being a qualified recommendation for action with regard to application and practice-oriented issues.

    Contents

    Special areas of corporate management are to be addressed in depth using the existing skills of strategic thinking and action, discussed in a practice-oriented manner and processed with a view to deriving recommendations for action.
    At present, there is an almost unmanageable number of methods and concepts as well as theoretical perspectives and findings on corporate management. These need to be organized into a grid and applied to specific areas of corporate management.
    With a focus on the application and practice-oriented aspects of teaching, self-contained topics of strategic management are offered in various courses. Possible areas of specialization or special issues of corporate management will be
    • Mergers & Acquisitions (M&A),
    • Starting up a business
    • Innovation management
    • or similar
      • .
    In each of these courses, complex specialist areas of business management are addressed and discussed as part of a seminar-style lecture with practical exercises involving current management issues and then discussed and developed by the students in the form of group work and the results presented at the end.
    Students' specialist skills in business management and selected specialist areas are developed in a qualified manner, as are their social and key skills, which are trained through planned group work, group presentations and/or role plays (in the form of panel discussions).

    Teaching methods

    e.g. seminar-style teaching, case studies, group work with subsequent presentation

    Participation requirements

    Formal: The module Human Resources and Organization must be passed

    Content: The modules Introduction to Economics, Fundamentals of Strategic Management and Business Game Basic should be passed.

    Forms of examination

    80% performance during the semester and 20% presentation

    Requirements for the awarding of credit points

    Passed written exam and successful group work with subsequent presentation

    Applicability of the module (in other degree programs)

    no

    Importance of the grade for the final grade

    4,88 % (10/164,5) x 0,8

    Literature

    Literaturempfehlungen werden in Anlehnung an das jeweilige Spezialgebiet der Lehrveranstaltung zu Beginn der Lehrveranstaltung bekannt gegeben.

    Statistische Analysemethoden
    • WP
    • 6 SWS
    • 10 ECTS

    • Number

      90781

    • Duration (semester)

      1

    • Contact time

      90 h

    • Self-study

      210 h

    Learning outcomes/competences

    • Overview of the possible applications of structure-discovering and structure-testing multivariate analysis methods as well as deterministic and stochastic simulation, with a focus on business management problems
    • Fundamental knowledge of multivariate analysis methods, in particular application-oriented interpretation of analysis results
    • Fundamental knowledge of deterministic and stochastic simulation
    • Ability to apply multivariate analysis methods and simulation techniques to business case studies (with large amounts of data) using suitable software

    Contents

    • Multivariate analysis methods: multiple linear regression analysis (also with dichotomous independent variables), logistic regression analysis, analysis of variance, discriminant analysis, contingency analysis (Chaid analysis), cluster analysis, factor analysis)
    • Simulation techniques: Basic concepts and objectives of simulation, deterministic vs. stochastic simulation, conducting a simulation study, generation of (pseudo-)random numbers, Monte Carlo simulation (incl. methods for variance reduction)
    • DV exercises on multivariate analysis methods and simulation: (working on exercises and case studies on multivariate analysis methods and simulation on the PC with SPSS, GPSS World and Crystal Ball (Excel add-in)

    Teaching methods

    Seminar-style teaching, project work, exercises on the PC

    Participation requirements

    Formal: The modules Mathematics and Statistics must be passed

    Content: none

    Forms of examination

    Final exam on the contents of the entire module, tests during the semester

    Requirements for the awarding of credit points

    Passed module exam and successfully passed tests

    Applicability of the module (in other degree programs)

    no

    Importance of the grade for the final grade

    4,88 % (10/164,5) x 0,8

    Literature

    Backhaus, K.; Erichson, B.; Plinke, W.; Weiber, R.: Multivariate Analysemethoden, 12. Aufl., Heidelberg (Springer)2008
    Bühl, A.: SPSS 18: Einführung in die moderne Datenanalyse, 12. Auflage, München (Pearson)2010
    Charnes, J.: Financial Modeling with Crystal Ball and Excel, Hoboken, New Jersey, USA (John Wiley & Sons)2007
    Eckey, H.-F.; Kosfeld, R.; Rengers, M.: Multivariate Statistik, Wiesbaden (Gabler)2002
    Jäckel, P.: Monte Carlo Methods in Finance, Hoboken, New Jersey, USA (John Wiley & Sons)2002
    Rathbauer, H.: Angewandte Simulation mit GPSS World für Windows, Berlin (Logos Verlag)2003
    Rudolf, M.; Müller, J.: Multivariate Verfahren, Göttingen (Hogrefe)2004
    Steinhausen, D.: Simulationstechniken, München (Oldenbourg)1994

    Steuerbilanzpolitik und anwendungsorientierte Unternehmensbesteuerung
    • WP
    • 6 SWS
    • 10 ECTS

    • Number

      90761

    • Duration (semester)

      1

    • Contact time

      90 h

    • Self-study

      210 h

    Learning outcomes/competences

    Professional competence:
    Students should acquire practice-oriented knowledge of the monetary consequences of alternative accounting policy decisions and the influence of transaction taxes on entrepreneurial activities as well as prepare annual financial statements and tax returns using DATEV software.

    Methodological competence:
    Students will be able to independently design accounting alternatives taking into account tax aspects, independently solve tax problems of companies and use the DATEV software.

    Contents

    • Accounting and valuation options
    • Value added tax
    • Real estate transfer tax
    • Financial accounting, preparation of annual financial statements including calculation of tax provisions and preparation of practice-oriented tax returns on the PC

    Teaching methods

    Seminar-style lecture and application-oriented exercise units

    Participation requirements

    Formal: The module Fundamentals of Investment, Financing and Taxes must be passed

    Content: The module Investment, Financing and Taxes must be completed

    Forms of examination

    Written exam and partial exams during the semester

    Requirements for the awarding of credit points

    Passed module exam and, if applicable, partial exams during the semester

    Applicability of the module (in other degree programs)

    no

    Importance of the grade for the final grade

    4,88 % (10/164,5) x 0,8

    Literature

    Steuergesetze nach neuestem Rechtsstand
    Steuerrichtlinien nach neuestem Rechtsstand
    Wirtschaftsgesetze nach neuestem Rechtsstand
    Weitere und aktuelle Literaturhinweise erfolgen in der Veranstaltung

    Steuerplanung im Unternehmen
    • WP
    • 6 SWS
    • 10 ECTS

    • Number

      90762

    • Duration (semester)

      1

    • Contact time

      90 h

    • Self-study

      210 h

    Learning outcomes/competences

    Technical competence:
    Students understand the overall context of corporate taxation beyond the tax type-related view.

    Methodological competence:
    Students will be able to recognize the influence of taxation on business functions and decisions and develop design approaches (tax impact and tax design theory). They can decide whether and in what way taxation should be taken into account as a decision-making factor in business decisions (e.g. when choosing a legal form).

    Contents

    • Taxation of partnerships and corporations in comparison
    • Business acquisition and sale
    • Taxation of mixed forms under company law
    • Taxation of international situations
    • Current issues in corporate taxation

    Teaching methods

    Seminar-based lecture and application-oriented exercise units, seminar

    Participation requirements

    Formal: The module Fundamentals of Investment, Financing and Taxes must be passed

    Content: The module Investment, Financing and Taxes must be completed

    Forms of examination

    Written exam and partial exams during the semester

    Requirements for the awarding of credit points

    Passed module exam and semester-accompanying achievements

    Applicability of the module (in other degree programs)

    no

    Importance of the grade for the final grade

    4,88 % (10/164,5) x 0,8

    Literature

    Steuergesetze nach neuestem Rechtsstand
    Steuerrichtlinien nach neuestem Rechtsstand
    Wirtschaftsgesetze nach neuestem Rechtsstand
    Weitere und aktuelle Literaturhinweise erfolgen in der Veranstaltung

    Strategisches Marketingmanagement
    • WP
    • 6 SWS
    • 10 ECTS

    • Number

      90731

    • Duration (semester)

      1

    • Contact time

      90 h

    • Self-study

      210 h

    Learning outcomes/competences

    Professional competence:
    Students expand their basic knowledge acquired in the Marketing module to include the specific areas of responsibility of strategic marketing. Students are familiar with the objectives, market strategies, methods and implementation processes of strategic marketing concepts. They can identify, structure, analyze and explain strategic decision-making problems. They are able to formulate, evaluate, select and implement marketing strategies that are appropriate to the objectives. You will understand the strategic market behavior of companies in the context of current developments in sales markets.

    Methodological competence:
    Students are able to systematize the numerous qualitative and quantitative techniques for strategic marketing analysis, marketing forecasting, planning and control of strategies, to apply them appropriately and to support them efficiently through the use of special software (Excel, SPSS, xlstat, Winstat). They are also able to grasp the basic problem-solving techniques of cross-functional courses in business statistics, business management and accounting and apply them in marketing decision-making processes.

    Key competence:
    Students work on selected, current case studies of marketing practice in participant groups and deepen their socio-cultural and communication skills in group discussions and presentations of results.

    Contents

    The course deals with the central decision-making factors of strategic marketing:
    • Conceptual foundations of strategic marketing (decision-making field, process, target system)
    • Strategic marketing analysis (information objects, qualitative / quantitative analysis methods)
    • Marketing forecasts (local, global time series models, seasonal forecasts, indicator models)
    • Market selection strategies (selection, evaluation, development of national / international sales markets)
    • Market differentiation strategies (delineation, evaluation, processing of buyer segments)
    • Competitive strategies (selection, evaluation and implementation of market-oriented competitive advantages)
    • Integrated marketing (strategy profiles in special contexts, e.g. innovation management)
    • PC-based strategic marketing (decisions using Excel, ,xlstat, SPSS, Problem Solver)

    Teaching methods

    Seminar-style lecture (script), exercises (comprehension-oriented repetition, consolidation and networking of the course material), mini-case studies (application-oriented analysis of current marketing concepts using multimedia research by students), oral and written presentation/discussion of exercises/case studies, software applications for working on exercises, discussion of sample solutions of exemplary marketing exams, lectures by company representatives ("Best Marketing Practices Companies").

    Participation requirements

    Formal: Examination in Marketing module must be passed.

    Content: Statistics module should be completed.

    Forms of examination

    Written exam (75%) + exercises during the semester (25%)

    Requirements for the awarding of credit points

    Passed module exam and successful participation in exercises

    Applicability of the module (in other degree programs)

    Master's degree program in Business Informatics

    Importance of the grade for the final grade

    4,88 % (10/164,5) x 0,8

    Literature

    Aaker, D.:: Strategic Management, 8th Edition, New York (Wiley)2007
    Anderson, D.; Sweeney, D.; Williams, T.; Martin, K.: An Introduction To Management Science. Quantitative Approaches to Decision Making, 12 th Edition, Hampshire (South-Western)2010
    Becker, J.: Marketing-Konzeption, 9. Aufl., München (Vahlen)2009
    Benkenstein, M.: Strategisches Marketing, 3. Aufl., Köln (Kohlhammer)2010
    Backhaus, K.; Schneider, H.: Strategisches Marketing, 2. Aufl., Stuttgart (Schäffer-Poeschel)2009
    Baum, H., Coenenberg, A.; Günter, T.: Strategisches Controlling, 4. Aufl., Stuttgart (Schäffer-Poeschel)2007
    Berndt, R.; Altobelli, C.; Sander, M.: Internationale Marketingpolitik, Berlin (Springer)2008
    Burns, A.; Bush, R.: Marketing Research. Using MS Excel Data Analysis, Upper Saddle River 2005
    Cravens, D.: Strategic Marketing, 9th Edition, Englewood Cliffs (Prentice Hall)2008
    Freter, H.: Markt- und Kundensegmentierung, 2. Aufl., Köln (Kohlhammer)2009
    Hinterhuber, H.; Matzler, K.(Hrsg.): Kundenorientierte Unternehmensführung, 6. Aufl., Wiesbaden (Gabler)2008
    Homburg, Ch.; Krohmer, H.: Marketingmanagement, 3. Aufl., Wiesbaden (Gabler)2009
    Hungenberg, H.: Strategisches Management in Unternehmen, 4. Aufl., Wiesbaden (Gabler)2008
    Meffert, H.; Burmann,C.; Kirchgeorg, M.: Marketing, 10 Aufl., Wiesbaden (Gabler)2008
    Meffert, J.; Klein, H.: DNS der Weltmarktführer, McKinsey & Comp., Wiesbaden (Gabler)2007
    Moutinho, L.; Southern, P.: Strategic Marketing Management, London (Oxford Press)2010
    Müller, W.: Multivariate Methoden im Marketing. Konzeptionen und Erfahrungsberichte aus der Marketingpraxis. Forschungspapier. Band 16 des Instituts für Angewandtes Markt-Management, Dortmund 2005
    Müller, W.: Geschäftsfeldplanung in: Handelsblatt (Hrsg.): Wirtschaftslexikon- Das Wissen der Betriebswirtschaftslehre, Band 4, Sp. 2076-2093, Stuttgart (Schäffer-Poeschel)2006
    Müller, W.: Multivariate Statistik mit Excel-Tools, Forschungsbericht, Dortmund 2010
    Tomczak, T., Kuss, A.: Marketingplanung, 6. Aufl., Wiesbaden (Gabler)2009
    Trommsdorf,V.; Steinhoff, F.: Innovationsmarketing, München (Vahlen)2007

    Unternehmensführung/Strategisches Management
    • WP
    • 6 SWS
    • 10 ECTS

    • Number

      90741

    • Duration (semester)

      1

    • Contact time

      90 h

    • Self-study

      210 h

    Learning outcomes/competences

    Students have an extended conceptual understanding of strategic management. They are able to recognize the interdependencies between markets and companies and derive measures to ensure the long-term success of the company (strategies). Students will be able to explain the different levels of strategies and recognize them in practice, as well as derive decision-making processes for strategy development in companies. They train their analytical thinking skills, practise Business Studies thinking and acting, deepen their ability to reduce complexity and develop cause-effect relationships, develop alternative courses of action and address their evaluation in problem situations. This trains the ability to transfer theory to practice and, to some extent, the development of leadership skills.

    Professional competence: Students understand the complexity of changing markets, recognize the resulting opportunities and threats for companies and derive action strategies for companies from their own strengths and weaknesses.


    Methodological competence: Students use business management tools and techniques to develop, formulate and implement overall corporate and business unit strategies.


    Key competence: Students are able to position themselves appropriately in strategy and value discussions in the international and global networking of markets, consumers and companies.

    Contents

    Based on the fundamentals of strategic management, the course aims to provide an in-depth theoretical understanding of management action from a strategic perspective and, on this basis, to develop both management (in the sense of top management) tasks and special management situations. The subject matter ranges from
    • the ethics-based conception and implementation of an appropriate corporate constitution,
      • the codification of a mission statement and a management concept and its implementation in practice,on the quantification and optimization of sustainable value creation as the overarching guiding principle of management action,further on the management tasks assigned by law, at least in the organizational model of the AG, to
    • to the creation of a governance system and a risk management system including a functional internal monitoring system to ensure compliance.
      • In addition, external growth strategies are playing an increasingly important role in practice as part of corporate planning. Mismanagement in connection with the acquisition of companies can cause the imbalance of an entire group. Therefore, principles, theories, concepts and application issues of company valuation, company acquisitions and sales (including M&A strategies, due diligence process) are also dealt with in an introductory manner.

      As a result, students should be taught modern management behavior in all practice-relevant facets in accordance with the current state of scientific research.

    Teaching methods

    Seminar-style teaching, project and group work, business games as required depending on the situation

    Participation requirements

    Formal: The module Human Resources and Organization must be passed

    Content: The modules Introduction to Economics, Fundamentals of Strategic Management and Business Game Basic should be passed.

    Forms of examination

    30 % group work and 70 % written exam

    Requirements for the awarding of credit points

    Passed written exam and successful group work with subsequent presentation

    Applicability of the module (in other degree programs)

    no

    Importance of the grade for the final grade

    4,88 % (10/164,5) x 0,8

    Literature

    Jung, R.; Bruck, J.; Quarg, S.: Allgemeine Managementlehre, 4. Auflage, Berlin 2010
    Camphausen, B.: Strategisches Management, Oldenbourg 2007
    Bea, F. X.; Haas, J.: Strategisches Management, 5., neu bearb. Aufl., Stuttgart 2009
    Hahn, D.: Konzepte strategischer Führung, in: Zeitschrift für Betriebswirtschaft 68. Jg. (1998) 6, S. 563-579
    Marcharzina, K.; Wolf, J.: Unternehmensführung – Das internationale Managementwissen, Wiesbaden 2010
    Müller-Stewens, G.; Lechner, C.: Strategisches Management. 3., akt. Aufl., Stuttgart 2005
    Schmid, S.; Kutschker, M.: Zentrale Grundbegriffe des Strategischen Managements, in: WISU 31. Jg. (2002) 10, S 1238-1248
    Schreyögg, G.: Strategisches Management - Entwicklungstendenzen und Zukunftsperspektiven, in: Die Unternehmung 53. Jg. (1999) 6, S. 387-407
    Simon, H.: Strategie-Notstand, in: Manager Magazin 30. Jg. (2000) 7, S.113-114
    Schreyögg, G.; Koch, J.: Grundlagen des Managements – Basiswissen für Studium und Praxis, Wiesbaden 2010
    Steinmann, H.; Schreyögg, G.: Management: Grundlagen der Unternehmensführung. Konzepte, Funktionen, Fallstudien; 6. Aufl., Wiesbaden 2005
    Welge, M.K.; Al-Laham, A.: Strategisches Management. Grundlagen – Prozess – Implementierung, 5. Aufl., Wiesbaden 2008

    8. Semester of study

    General Management (advanced topics)
    • PF
    • 6 SWS
    • 9 ECTS

    • Number

      99090

    • Language(s)

      de

    • Duration (semester)

      1

    Thesis mit zugehörigem Kolloquium
    • N/A
    • 0 SWS
    • 14 ECTS

    • Number

      103

    • Duration (semester)

      1

    Notes and references

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